Continue to lead electronic payments
With the continuous advancement of the social informationization process and the gradual deepening of financial informationization and electronic payment, POS machines are increasingly becoming an indispensable tool for the daily operations and market competition of businesses. Driven by factors such as macroeconomic and industrial policy stimuli, and mobile payments and micro-payments in certain industries, the financial POS market will maintain a relatively fast growth trend in the next few years, and the average growth rate will reach over 40%.
In the embarrassing feast of electronic payment, Unicom commercials took the lead. In September 2011, a report released by CCS, an authoritative ICT research and consulting agency in China, showed that China’s financial POS market has formed a relatively closed oligopoly structure. The sales of five major POS machine manufacturers such as Liandi Commercial have reached the whole More than 90% of the market. Among them, Lundi Commercial ranked first in the industry with a market share of 31.8%, and Paxrich and Whirlberg ranked second and third respectively.
By the end of 2011, this figure was again refreshed with a market share of 38.8%, allowing Unitime to once again stand on the top of the industry.
POS market show their talents
The high standards and strict requirements on the payment equipment have created the hard power of this "veteran" of the company. All Unicom commercial POS terminal products and password keyboard products have passed the certification of the People's Bank of China, China UnionPay, and PED international safety certification. The contactless reader R80, which won the 2011 National Gold Card Project Outstanding Achievement Golden Ant Award, is the first financial POS product in mainland China that has passed non-contact authentication, and has taken the lead in implementing the contactless card payment technology and internationally. Connected.
The market validates strength and strength creates brand. In the journey of electronic payment, Allied Business has made great strides and made great achievements. In October 2011, China UnionPay initiated the POS machine tender in 2012, and Unicom Commercial won 5 packages out of 7 packages in one fell swoop. In the tender for POS machines of the Agricultural Bank of China in 2012, Lundi Commercial Co., Ltd. also won a lot and became one of the few POS companies that won the largest singles of UnionPay and commercial banks.
In the “cake†cutting of the acquiring business, Uni-Com has not only become the main POS equipment supplier for UnionPay, but also has become an indispensable partner for the banking industry. In cooperation with UnionPay on the development of POS acquirer access platform TMS, Ondy Commercial is based on 20 years of experience in the development and implementation of financial systems, relying on a professional team of experts to innovate TMS design, featuring “openness, flexibility and simplicityâ€. , built a leading one-stop terminal service system at the international level.
On the basis of maintaining the leading edge in the financial industry, Unitime has also joined hands with Beijing Post to push forward the “Postal Service Station†to make electronic transactions “reachableâ€. The comprehensive promotion of newsstands to serve the public at the same time has brought about a profitable point for Beijing Post. It has also broadened its application fields and won new development space.
Landing high-end applications
The subdivision of the financial market gave birth to the application requirements for high-end POS, and Unitime commercial keenly grasped this opportunity. When the domestic market was still in the initial stage of development, Unitime Commercial launched two POS products, Multimedia POS-W280 and Handheld PDA POS- P890, proactively.
The handheld PDA POS-P890 is the first real PDA POS in China. It integrates financial POS and traditional industrial PDA functions to provide a product application solution that integrates powerful computing, secure payment, fast data collection, and easy information access capabilities, all at once, and with a single lightweight device. The multimedia POS-W280 integrates financial POS and commercial POS functions, and is particularly suitable for applications such as financial self-service, merchandise retail management and so on. The two high-end POSs that integrate financial applications, industry applications, and value-added service applications have greatly improved management efficiency and user experience, and have broad application prospects.
Looking into the future, electronic payments can be described as "good scenery". In the crowded POS market, Unicom has already taken precautions. Cheng Xiang, vice president of business, said that, while continuing to maintain the advantages of traditional industries such as finance and banking, the company will pay close attention to new trends in e-payment development, such as mobile payments, and extend to new markets and new areas to build more extensive networks. Make electronic payments everywhere.
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