In recent years, not only the liquor but also the wine market has begun to plummet. The central government has introduced a series of measures to ban the consumption of the three publics, which has caused the sales of high-end wines to decline drastically. For wine bottle manufacturers, the past wine bottle business model must be adjusted as the market changes.
The high-end wine market is the most affected area. The main growth point of the global wine market in recent years is in China. With the shrinking of the high-end wine market in China, the high-end wine market has been blocked. This change in the market, for wine bottle manufacturers, is required to adjust the traditional high-end wine bottle production line. On the contrary, the current domestic low-end wine market has performed better in supermarkets. In this regard, actively entering the low-end wine bottle packaging market is a relatively correct choice.
Wine bottle manufacturers must realize that the current international wine sales situation is more closely related to the domestic wine market, and the domestic wine market has a higher proportion of international influence. Therefore, wine bottle manufacturers must actively adapt to new changes in the domestic market.
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