The three major efforts of the national textile industry in 2013

The year 2013 is the first year of comprehensive and in-depth implementation of the spirit of the 18th National Congress of the Communist Party of China. It is a crucial year for the implementation of the 12th Five-Year Plan for home textiles. For the home textile industry, it is facing an important period of strategic opportunities. How to make the home textile industry bigger and stronger, as the leader of China's home textile industry association, Yang Zhaohua, in the work meeting of the six vice presidents of the 5th session in 2013, from the point of view, in-depth and meticulous attention to the status quo and development trend of the industry Analyzed and made realistic appeals and guidance.

"Collaboration, Fineness, Standardization, and Improvement" - Steady Soaring 2012

In the work review, Yang Zhaohua first carried out the analysis of the operation of the home textile industry in 2012. The Home Textiles Association has comprehensively deepened the service functions of the association industry around the "work, fine, standard, and promotion" annual work guidelines and the "2012 Home Textiles Association Work Plan", and has done a solid and effective work to promote the healthy and orderly development of the industry. The effect has enhanced the association's cohesiveness and centripetal force in the industry. Yang Zhaohua supported the scientific and rigorous data and deeply analyzed the operational situation in 2012.

In terms of exports, Yang Zhaohua mentioned that the growth of the US and Japan markets is stable and emerging markets still play an active role. In the statistics of the export growth rate of the 10 countries of the United States, Japan, Russia and ASEAN, Russia ranked first with a proportion of 60.1%.

In terms of domestic sales, Yang Zhaohua took Taobao as an example to specifically discuss the support position of domestic sales. According to statistics, Taobao's annual turnover was 13.1 billion yuan, a year-on-year increase of 102%. Yang Zhaohua said with great interest: In the wave of double eleven online shopping carnival, among the enterprises with a marketing volume of over 50 million, the home textile industry accounts for six.

In 2012, the whole industry achieved stable development, with various indicators growing well, and production still maintained a double-digit steady growth. The domestic market has become an important factor driving the growth of production and sales. Exports have maintained growth and the overall quality of the industry has steadily increased.

"Expanding domestic demand, stabilizing exports, and promoting innovation" - heavy attack 2013

Although the home textile industry achieved impressive results in 2012, it is not a smooth one. Any industry will have problems at different stages of development. The data shows that the industrial output value of the home textile industry has slowed down year-on-year, and the growth rate of export value has declined. The trend of two-level differentiation of enterprises is obvious. The growth rate of exports to certain markets is declining, especially for India. Therefore, the home textile industry must prepare for the future, prepare for the future challenges, and correctly handle the problems encountered in the development process.

After a profound review of the work in 2012, Yang Zhaohua explored a practical breakthrough in the industry development in 2013 with a professional and unique perspective. Its focus is on “expanding domestic demand, stabilizing exports, and promoting innovation”.

Yang Zhaohua said that in the domestic market, industry enterprises should focus on tapping the domestic consumption potential of home textiles and use it as a fundamental and strategic measure to promote the long-term sustainable and stable development of the industry. It is called on enterprises to cooperate with associations, actively advocate scientific and healthy consumption concepts, guide consumption, and expand the market. Yang Zhaohua said: "We should promote healthy consumption and scientific consumption. The Home Textiles Association will strive to guide the consumer market, educate and train consumers, and enable consumers to develop good and healthy living habits while stimulating the consumption potential of the home textile market."